Carla Williams

Director of Athletics

Carla Williams has been named the University of Virginia’s director of athletics, President Teresa A. Sullivan announced Sunday. Williams has been an athletics administrator at the University of Georgia for the past 13 years, most recently serving as the deputy director of athletics since 2015. In her role as deputy director of athletics at Georgia, Williams was responsible for the day-to-day operations of the department and its $127 million budget. She served as administrator for the Bulldogs’ football and Lady Bulldogs’ women’s basketball programs and also had supervisory responsibility for academic support services, business operations, compliance, event management, external operations, facilities and new construction, human resources, sports facilitators (21 sports and 15 head coaches), sports medicine, strength and conditioning, student services and ticketing. Since 2011, she has helped to oversee $162 million in facility additions, upgrades and improvements for the UGA athletics program. She serves as the Georgia Athletic Association’s liaison to the president’s office, provost’s office, general counsel, equal opportunity office and student affairs. She also serves as the athletics department’s deputy Title IX officer. Williams began her administrative career at Georgia in 2004. She served as associate athletic director (2004-2008), senior associate athletic director (2008-2011) and executive associate athletic director (2011-2015) before being promoted to her present position. During Williams’ tenure as an administrator at Georgia, its athletics teams won 16 NCAA team championships and 37 Southeastern Conference titles. 

Williams becomes the first female African-American athletics director at a Power Five conference institution and is the fifth active female athletics director at that level. She succeeds Craig Littlepage, who has served as the Cavaliers’ athletics director for the past 16 years.

Williams and her husband, Brian, an associate professor of public administration and policy in UGA’s School of Public & International Affairs, have three children: daughters Carmen and Camryn, and a son, Joshua.

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